17 ago
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Yentzen Group
|
Santiago
17 ago
Yentzen Group
Santiago
Company Description Yentzen Group is a leading provider of information, consulting services, and events for the global fresh fruit and vegetable industry, supporting its growth and long-term sustainability. Through online portals such as PortalFruticola.com, FreshFruitPortal.com, and ChinaFreshPortal.com, the company operates top news sites that reach more than 5.5 million readers annually. Its print and digital publications, including Vision Fruticola, deliver strategic analysis and market insights to industry executives in key export markets. Yentzen Group also organizes major international events like the Global Cherry Summit, Agricultural Water Summit, and General Grape Summit, bringing together decision makers to address critical industry challenges and opportunities. In addition, the company offers global consulting and research services and operates AgroGigante, an online agricultural marketplace in Chile.
Role Description The Marketing Manager is a full-time, on-site role based in Santiago, responsible for planning, executing,
and optimizing marketing strategies across Yentzen Group’s portals, publications, events, and services. On a day-to-day basis, this role develops and manages marketing campaigns, oversees content and messaging for digital and print channels, and coordinates promotional activities for industry events and summits. The Marketing Manager analyzes market trends and campaign performance, prepares reports, and uses insights to refine strategies and drive audience growth, lead generation, and brand positioning. This role collaborates closely with sales, editorial, events, and consulting teams to ensure consistent branding, effective communication, and alignment with business objectives. The Marketing Manager also manages external vendors or partners when needed and contributes to budgeting, scheduling, and continuous process improvements.
Qualifications
Strong marketing strategy and planning skills, including campaign development, brand positio
📌 Marketing Manager (Santiago)
🏢 Yentzen Group
📍 Santiago