12 sep
|
Salesforce
|
La Florida
12 sep
Salesforce
La Florida
Job Category
Marketing & Communications
Job Details
About Salesforce
We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you’ve come to the right place.
We are looking for a creative, collaborative, and entrepreneurial content marketer to support
storytelling for our small business and self-service products. The Editorial Lead will manage content creation and
editorial planning as part of Salesforce’s content strategy team for Growth marketing. In this invaluable
role, you’ll bring a high bar for editorial quality, the ability to simplify complex topics through
writing and editing,
and proven expertise in putting a content plan into action - across
production, optimization, and amplification.
and explain that growth.
Responsibilities
- Create, plan and maintain an editorial calendar for SMB and Growth segment that supports our marketing and product marketing strategy
- Write, edit, and curate original content for SMB and growth businesses in a way that is search-optimized, relevant, and informative
- Prioritize topics within the editorial calendar, ensure consistent quality, and optimize delivery across channels
- Manage agency and contractor budget and resources to scale content creation and execution consistent quality, and optimize delivery across channels
- Uphold Salesforce voice and tone in every piece of content
- Pitch new story ideas and content formats
- Design, appoint, and oversee editorial review board
- Collaborate with product marketing, creative, campaigns, social media, customer marketing, and program management as key
📌 Editorial Lead (La Florida)
🏢 Salesforce
📍 La Florida