PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION
- Maximize KPI's of our Strategic & Key Accounts within the Wholesale area through:
- An optimum Sell In planning based on historical Sell Out data
- A perfect Product Distribution per store
- Generate relevant insights to take in-season sales decisions
- You will be part of the Wholesale team and will report to the Key Account Manager of the Account you will e assigned for.
KEY RESPONSIBILITIES
- Own Sell-In and Sell-Out data maintenance, ensuring accurate integration between adidas and partners through Power BI and Excel databases.
- Provide the Strategic & Key Account Management teams with reliable Sell Out and Market Data to support fact-based business decisions.
- Ensure accurate pre-sales planning and product distribution, delivering the right assortment per point of sale to maximize Sell-Out performance.
- Plan and execute the necessary projects to achieve the objectives of adidas’ strategy in our key accounts.
- In close collaboration with Key Account Management and Trade Marketing, ensure optimal stock, sell-out performance,
and availability across main points of sale.
- Track and analyze performance vs. targets for accounts within scope.
- Measure and manage performance against defined internal KPIs, including:
- Sell-Out
- Sell-In
- Market Share
- Monitor, analyze, and report on customer KPIs, including:
- Sell-Out per sqm
- Stock levels
- Months of Stock
- Stock Turnover
- End Margin
- ROI
KEY RELATIONSHIPS
- Key Account Managers, Customer Service and the entire Wholesale team.
- Marketing teams as Account Marketing and Visual Merchandising.
- Supply Chain teams as Order Fulfillment.
REQUISITE EDUCATION, EXPERIENCE & MINIMUM QUALIFICATIONS
- Bachelor’s degree (or equivalent) in Commercial, Business Administration, Engineering, or a related field.
- 2-5 years of professional experience in a similar role such as Sales Planning, Business Planning, Key Account Management or related functions.
- Previous exp
📌 Commercial Business Planner (Santiago)
🏢 Adidas
📍 Santiago
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