H&M; in Chile seeks an Owned Media Lead to plan and optimize CRM communications across email, push, SMS, and WhatsApp, using customer data to power personalized journeys.
You will collaborate with cross-functional teams to align owned media, campaigns, and membership activities, ensure consistent communications, and support commercial goals through data-driven segmentation and MAP-enabled automation.
📌 CRM & Owned Media Lead: Personalization & Journeys (Santiago)
🏢 H&M
📍 Santiago