31 may
|
Sezzle
|
Santiago
Postúlate en Kit Empleo: kitempleo.cl/empleo/1dojd1
About the Role
We are seeking a talented and motivated Marketing Analyst - Comms who thrives in a dynamic, fast-paced environment. The Marketing Analyst - Comms sits at the intersection of data, CRM strategy, and AI-driven efficiency. You will own work from end-to-end, dive into campaign operations across multiple channels, spot friction, and design smarter ways forward. The role involves deep engagement with Braze and performance data to identify gaps and opportunities, as well as applying AI tools to increase scalability.
What You’ll Do
- CRM Campaign Execution & Analysis
- Build, launch, and iterate on campaigns and canvases in Braze across email, push, SMS, and in-app channels.
- Audit existing consumer journeys to identify engagement gaps, drop-off points, and missed messaging opportunities.
- Develop segmentation strategies and personalized comms that improve activation, engagement, and retention.
- Support A/B test design, execution, and readout — translating results into clear, actionable recommendations.
- Maintain performance dashboards and reporting frameworks that make campaign data interpretable for the broader marketing team.
- Track KPIs including DAU, ARPDAU, LTV per user, open rates, click rates, and conversion, and surface insights tied to those metrics.
- Effectively manage our marketing CRM tool to drive new and innovative use cases that can be shared across the team.
- Write SQL queries to investigate issues and campaign results using internal data.
- AI, Automation & Process Optimization
- Identify opportunities to apply AI tools and automation across marketing workflows from copy generation to campaign QA to performance analysis.
- Build and iterate on tools, templates, and agents that reduce manual effort and improve output consistency.
- Stay current on emerging AI/automation capabilities and bring concrete recommendations for how they can be applied within Sezzle’s marketing stack.
Cross-Functional Collaboration
Partner with marketing
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Postúlate en Kit Empleo: kitempleo.cl/empleo/1dojd1
📌 Junior Marketing Analyst (Santiago)
🏢 Sezzle
📍 Santiago