PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION
At adidas, we believe through sport, we have the power to change lives.
We are looking for a Senior Analyst Buying & Planning for Franchise Stores to drive assortment, buying, and inventory planning decisions for our Franchise business. Working closely with Franchise Key Account Managers and cross-functional teams, you will transform data, consumer insights, and commercial opportunities into buying strategies that optimize sell-through, profitability, and customer success. This position supports seasonal buying, assortment planning, sales performance analysis, and franchise execution.
KEY RESPONSIBILITIES
LEAD SEASONAL MERCHANDISE PLANNING & OPEN-TO-BUY MANAGEMENT
Own the preparation and monitoring of Open-to-Buy (OTB) plans, ensuring alignment with financial targets, inventory objectives, and commercial priorities.
Identify opportunities and risks across categories, supporting proactive decision-making throughout the season.
Collaborate with Finance, Trading,



and Supply Chain teams to validate assumptions and optimize investment allocation.
DRIVE ASSORTMENT & RANGE PLANNING STRATEGY
Define and maintain assortment strategies by category, channel, and store cluster.
Lead product and store segmentation initiatives to ensure a differentiated consumer experience across formats and locations.
Manage SKU lifecycle planning and assortment productivity, balancing breadth, depth, and commercial performance.
Ensure alignment with Consumer Segmentation (CS) strategies and support the achievement of a consistent assortment architecture across the market.
GENERATE DATA-DRIVEN BUYING RECOMMENDATIONS
Develop article-level buying suggestions based on sales performance, inventory health, demand forecasts, and market trends.
Build and validate buying scenarios that optimize commercial opportunities and inventory productivity.
Consolidate channel, category, and brand plans

📌 Retail Junior Buyer - Franchise Stores (Santiago)
🏢 Adidas
📍 Santiago